Northern Ireland’s Biggest Digital Only Station

© PA Images


Downtown Country is unique. It is Northern Ireland’s only dedicated DAB radio station. Originating from Downtown Radio’s hugely popular nightly country music programme, the spin-off station offers listeners the best American and Irish Country Music 24 hours a day. Downtown Country broadcasts on digital via the Northern Ireland multiplex and on the Downtown app. It is fronted by the legendary ‘Big T’ – famous in Northern Ireland for his record breaking 40 years in local broadcasting.

Downtown Country is already showcasing the Northern Ireland’s passion for the genre, delivering incredible RAJAR figures right from the start to getting listeners up-close and personal with Country’s biggest names at events from Country 2 Country in Dublin to Enniskillen’s Harvest Festival and many more. Targeting towards Country fans of any age…the station has something for everyone with the hottest American country during daytime while Big T brings his classic style to evenings.

Get a taste for the station! Listen to our Downtown Country montage below…

Available on DAB, online and via the Downtown Radio app.

Want to get involved? Explore your options on our media pack website, or get in touch now on 02891 815555 or, via email here.


Downtown Country Schedule

Downtown Country Playlist

108000 Weekly Reach
5.4 Average Weekly Hours Per Listener
30842 Facebook followers

Bauer Media Northern Ireland combined figures

731000 Listeners
across all our stations
6181000 Weekly Listening Hours
across all our stations
887944 Facebook Followers
350000 Monthly
Website Visitors

Be the first to know about new sponsorship opportunities